Real Estate | Pure Sol Media | Michigan

The following information is from a National Associations of Realtors 2018 Report.

 

How Home Buyers find a home...

"The typical buyer used a mobile device to search for properties online. S/he looked at websites with photos, home listings, and information about the home buying process. S/he then contacted an agent and visited a median of 10 homes over 10 weeks again in 2018 before purchasing a home. The typical home buyers was 46 years old, married without children living at home, and has a median income of $91,600."

"76% of all buyers found home on mobile device."

"99% of Millennials search on online websites compared to 90% of Older Boomers and 70% of the Silent Generation"

Real Estate Marketing:

 

It’s no longer just static billboards, print ads and radio spots. Digital advertising has changed the game and given brands and organizations new, interactive ways to better target and entice those most interested in what you have to offer. We can now track your investment down to the penny and keep that newly discovered audience in the pipeline and coming back for more.

With algorithm changes resulting in declines in organic reach, the battle for reach and ranking, and increasingly savvy and skeptical consumers, having advertising content that will interest and delight is paramount. Paid media is a critical component of your marketing mix and can help your business see results quickly.

LEAD GENERATION PROCESS:

*All Buyer or Seller Leads are generated through your own personalized campaign. They're not shared with any other agents or company. You have exclusive access to them. Ensuring a higher close rate. In many cases you will start to receive qualified leads within 48-72 hours following setup.